Course Summary
This course covers essential topics such as social media marketing, search engine optimisation (SEO), and email marketing. The course emphasises practical skills and real-world applications, enabling learners to apply their knowledge in a business context. Completion of this certificate equips learners with the skills necessary to support digital marketing efforts in a variety of settings, preparing them for further education and entry-level roles in the digital marketing industry.
This is a 4 month course and will be delivered online. This course is free subject to meeting eligibility criteria such as being aged 19 years or older.
Need more information? Email us on acc@richardtaunton.ac.uk as we are happy to help.
Key Topics
This qualification aims to develop the learner’s knowledge and understanding of:
- SEO (Search Engine Optimization)
- Social Media Marketing
- Email Marketing
Assessment
Students enrolled onto this course will be allocated an Assessor/Tutor. All units will be individually internally assessed using a range of assessment methods. Assessment will be Internally Quality Assured (IQA) and Externally Quality Assured (EQA) by the Awarding Organisation.
The different types/methods of assessment will be discussed between student and Assessor/Tutor.
Progression
You can progress onto another adult education course.
Entry Requirements
While there are no strict entry requirements for this qualification, students will need to complete initial and diagnostic assessments in English and maths to determine the level of the course.